How can Cyber Security be a positive differentiator for businesses?

The Cyber Leader’s Network recently had the chance to interview an Ex-COO of the UK Government who has worked with a number of rising FinTech and Technology firms. Our first key point to discuss was why cyber security is how cyber security can be viewed as a positive differentiator for companies, rather than just as a way to minimise business risk.

IS CYBER SECURITY ABOUT MITIGATING RISK OR CAN IT BE SEEN AS A POSITIVE DIFFERENTIATOR?